StevieInferior Posted February 23, 2004 Share Posted February 23, 2004 http://www.nfl.com/news/story/7112505 CHICAGO and NEW YORK (Feb. 23, 2004) -- Gatorade and the National Football League announced they have reached an agreement in principle to renew their long-standing partnership through the 2011 season. This eight-year agreement extends Gatorade's sponsorship, which officially began in 1983, and builds upon the association between America's No. 1 sports league and America's leading sports beverage. Gatorade, the official sports beverage of the NFL and its 32 teams, will continue to receive exclusive presence at all NFL training camps, practices and sidelines during games. Gatorade's agreement also includes increased marketing activities focused on key NFL calendar initiatives such as Training Camp, Kickoff and other programs, including youth marketing. Gatorade also will continue advertising on NFL game telecasts. As part of the sponsorship, Gatorade will continue to have exclusive rights to all league assets, including use of the NFL shield logo, Super Bowl, Pro Bowl and collective and individual use of the 32 NFL team marks. "This is a great win for both Gatorade and the NFL," said Tom Fox, senior vice president of sports marketing for Gatorade. "The NFL knows the benefits we bring both as a partner and as a functional piece of equipment for its players and we strongly value the sideline exposure and the consumer excitement that the NFL delivers throughout the season." "We are pleased to extend our partnership with Gatorade, one of our most valued partners and the leading sports beverage company in the world," said John Collins, the NFL's senior vice president, sales and marketing. "In addition to Gatorade being everywhere NFL players train, practice and play, we look forward to expanding upon our marketing activities. The 'Gatorade dunk' on NFL sidelines is synonymous with winning football games and will continue for years to come." About Gatorade Gatorade ® Thirst Quencher, the nation's leading sports drink, is backed by 35 years of research. Gatorade is scientifically formulated and athletically proven to quench thirst, replace fluids and electrolytes and provide carbohydrate energy to enhance athletic performance. Gatorade was born on the football fields at the University of Florida and has been on NFL sidelines since the late 1960s. Gatorade is the official sports drink of the NFL, NBA, WNBA, Major League Baseball, Major League Soccer, US Soccer, AVP and numerous professional, collegiate and amateur teams and events throughout the world. Gatorade is manufactured by PepsiCo Beverages and Foods, a division of PepsiCo. For more information, visit www.gatorade.com. Link to comment Share on other sites More sharing options...
BG Posted February 23, 2004 Share Posted February 23, 2004 Clown;) Link to comment Share on other sites More sharing options...
Henry Posted February 23, 2004 Share Posted February 23, 2004 Thank God that's over. Now I can sleep tonight. Link to comment Share on other sites More sharing options...
Skins26 Posted February 23, 2004 Share Posted February 23, 2004 Uh oh Link to comment Share on other sites More sharing options...
BCS:BraveCaringSoul Posted February 23, 2004 Share Posted February 23, 2004 It's Official!!!!!! DUDE PLEASE CHANGE THE THREAD TITLE. I ALMOST HAD A CORONARY!!!! Link to comment Share on other sites More sharing options...
dchogs Posted February 23, 2004 Share Posted February 23, 2004 bastage. Link to comment Share on other sites More sharing options...
big z Posted February 23, 2004 Share Posted February 23, 2004 Bad steve!!! Link to comment Share on other sites More sharing options...
panel Posted February 23, 2004 Share Posted February 23, 2004 AA, come on, it wasn't that big a deal. Besides, what outstanding issue does the team have that needs to be made official? Link to comment Share on other sites More sharing options...
bubba9497 Posted February 23, 2004 Share Posted February 23, 2004 Dude not even funny with all that's going on today with the Redskins. Link to comment Share on other sites More sharing options...
StevieInferior Posted February 23, 2004 Author Share Posted February 23, 2004 What's the big deal, that's a lot of money Link to comment Share on other sites More sharing options...
Storm Posted February 23, 2004 Share Posted February 23, 2004 gave me @#$%%%^ palpitations!! Change the F ing title. Link to comment Share on other sites More sharing options...
The Diesel Posted February 23, 2004 Share Posted February 23, 2004 It's official... You're an ASSSSS! Clown him. Link to comment Share on other sites More sharing options...
JMac Posted February 23, 2004 Share Posted February 23, 2004 GET A ROPE!!!! :moon: Link to comment Share on other sites More sharing options...
BD Posted February 23, 2004 Share Posted February 23, 2004 My heart lept, then sank. Ah well. BD Link to comment Share on other sites More sharing options...
luckydevil Posted February 23, 2004 Share Posted February 23, 2004 !@#$ Link to comment Share on other sites More sharing options...
Chopper Dave Posted February 23, 2004 Share Posted February 23, 2004 Three words: Go....f*ck...yourself Link to comment Share on other sites More sharing options...
StevieInferior Posted February 23, 2004 Author Share Posted February 23, 2004 Well i didn't mean to start heart attack marathon so i got a little more descriptive. Link to comment Share on other sites More sharing options...
BCS:BraveCaringSoul Posted February 23, 2004 Share Posted February 23, 2004 Originally posted by StevieInferior Well i didn't mean to start heart attack marathon so i got a little more descriptive. Yes you did, but we forgive you anyway. :laugh: Link to comment Share on other sites More sharing options...
bobzmuda Posted February 23, 2004 Share Posted February 23, 2004 Oh. I get it. I was supposed to think it was about Portis, but it really isn't! Man, do I feel silly now. Link to comment Share on other sites More sharing options...
Tom [Giants fan] Posted February 23, 2004 Share Posted February 23, 2004 Guys, come on. If this were in FedEx I could see you being upset but this is in the Tailgate. Unless of course it was moved from FedEx. Than ignore this post. Link to comment Share on other sites More sharing options...
In Flames Posted February 24, 2004 Share Posted February 24, 2004 Alright, i'll come to his defense, if you notice in the headline, he put gatorade in paranthesis......lighten up ppl. When i clicked on the link, i knew it had nothing to do with the redskins.....golly gee wizz ppl, cut him some slack. Link to comment Share on other sites More sharing options...
NASMTrainer Posted February 24, 2004 Share Posted February 24, 2004 LOL, you guys get to worked over the little things Link to comment Share on other sites More sharing options...
Prosperity Posted February 24, 2004 Share Posted February 24, 2004 people can't take jokes very well. Link to comment Share on other sites More sharing options...
big z Posted February 24, 2004 Share Posted February 24, 2004 Let this thread die!!! the original post was in fedex, and had no mention of gatorade in the title....at the same time we're all as excited as little school girls waiting any and all Portis news...... it was moved to tailgate, he made the change to the title, and all is well now...... Link to comment Share on other sites More sharing options...
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