Going off Koolblue's rant:
Is there anything more idiotic than the Miller Lite Punch Top Can? Okay, maybe the the Coors Light cold strips, but seriously, who is punching holes in the top of their beer can to get a "smoother pour"? Anyone? Same with their stupid Vortex bottle. I mean come on, seriously?! Are people rushing out to get Miller Lite because you can punch a hole in the top of the can? Sure punching holes in beer is fun in college when you want to shotgun your beer. But this has to be one of the dumbest marketing campaigns ever. How about you take that money and invest in making your crappy beer taste better!